Create a bold, professional truck wrap for a fast-growing logistics company

Industrial

What We Do: Bailey’s Logistics is a professional logistics company that helps businesses move products from point A to point B—efficiently, safely, and on time. In simple terms, logistics is the behind-the-scenes coordination of transportation, delivery, and handling of goods. It’s how products get from warehouses or manufacturers into the hands of customers. We manage the full delivery process—from loading and transportation to careful unloading and placement—ensuring every item arrives in perfect condition. Whether it’s a single item or a truckload of goods, we take care of the details so our clients can focus on growing their business. Who We Serve: We work with businesses that need a trusted delivery partner—especially those who care about professionalism, customer experience, and protecting their brand’s reputation. Core Message: Bailey’s Logistics helps businesses deliver with confidence—by showing up on time, handling every item with care, and getting the job done right the first time.

Bailey’s Logistics Truck Wrap – Creative Brief Primary Objective Design a clean, high-impact truck wrap that clearly communicates who we are and what we do, while creating a strong, trustworthy brand presence on the road. The wrap should be legible from a distance, professionally designed, and reflect a modern logistics company. Include These Elements Logo and Company Name Must be bold and large, easily visible from a distance. Tagline "Solutions that Start and End with You" This is our brand’s emotional hook. It should be placed in a supporting position, ideally on the front of the box above the cab or neatly under the logo. A version of the logo that includes this tagline is available in the shared assets link. Positioning Line "Logistics That Move Your Business Forward." This is our core message. It should be placed prominently on the side panels. Core Service Categories Use the following five service areas. These can be styled as a list, separated by icons or spacing, depending on the design: FTL & LTL Freight International Shipping Warehousing & Storage Fulfillment & Distribution Final Mile Delivery Website URL baileyslogistics.com Include this in a clear, readable location. It should be large enough to be seen while the truck is in motion but not dominate the design. Design Style and Guidelines Clean, bold, and professional. Use a white background as the base, background layer and full color versions of the logo. Prioritize large, readable text. Avoid clutter and small print. Keep the layout spacious and well balanced, with one main message area. Truck Dimensions Side panels (each): 299 inches wide by 97.5 inches tall Front box (above cab): 85 inches wide by 90 inches tall Rear door: 92 inches wide by 96 inches tall Use the front box for the logo and tagline. Use the sides for the full brand message and services. The rear door can be used for the website, logo, or a simplified version of the messaging for drivers behind the truck. BRAND ASSETS, LOGOS, COLORS: https://baileysalliedit-my.sharepoint.com/:f:/g/personal/jake_baileysgroup_com/Eg0wyG-00p1Bkew5hahwhXMBF2tGwlzkpRqnZUkOU6nHOg?e=wOjL9R Do not use the reverse color logo or the grey background version of our brand. While we have materials that use a grey background with white text and a reversed logo, that is not the direction for this truck wrap. The truck wrap should use a white background as the foundation for a clean and bright visual presence. Use the full-color version of the Bailey's Logistics logo (not the reversed or one-color version). Our preferred accent color is dark blue. This should be the first and dominant accent used for text, highlights, and supporting graphic elements. For overall look and feel that we prefer for this asset, refer to our sales explainer deck for brand tone and color usage: https://www.canva.com/design/DAGDQ_4vz9k/ikXUYKiyBhogGfD8hovJ7A/view?utm_content=DAGDQ_4vz9k&utm_campaign=designshare&utm_medium=link2&utm_source=uniquelinks&utlId=h09e5bd48ef The design should be clean, modern, and bold—no busy patterns or dark backgrounds. Prioritize clarity and visual professionalism.

I do not have a picture of the rear door, but a size has been given. Once a design has been selected, I will ask the designer to help me 1:1 create a new version of the wrap that can help feature companies we service at a high level, our major partners, in a co-branded version of the same wrap. We will handle that request afterward.

Every design category has flexible pricing for all budgets. Car, truck or van wrap starts at HK$2,699.