Tote Bags

Dating

Founded in November 2010 by two Columbia MBA students, Jean Meyer and Balazs Alexa, DateMySchool has grown to become the biggest collegiate dating platform in the United States. It now serves students and alumni from more than 1,000 schools nationwide.

INTRODUCTION To better target the female demographic, we will be sourcing tote bags. Tote bags are large and unfastened bags, with parallel handles that emerge from the side of its pouch. The dimensions of the tote bag are 38(h) X 28(L) X 11.5(w). Important thing to note is that it is made of dyed jute fabric, with an open mesh construction. Because of the natural color of hemp, only certain colors will work, primarily black. We are limited by the fact that we only have one color printing, but both sides. CAVEAT Unlike other subjects, dating is a traditional no-go to be put on fashion accessories. So, the challenge for the designer is to incorporate the DateMySchool logo in a way that is not intrusive, while being visible. The construction of these bags is top-notch, very akin to something JCrew would make, and has an industrial chicness to it. Maybe, simplicity is the way to go. Also, worth remembering is that we are distributing these totes for free. Also, look on Etsy for Jute Tote Bags, the link is listed below. The more you look, the more you will be aware of the work being done. Also, canvas tote bags might be a good search to return some design inspiration. http://www.etsy.com/search?q=jute+tote&view_type=gallery&ship_to=ZZ&min=0&max=0&page=1 But be creative. The opportunity is immense because your work physically will be in 50,000 homes, and that is powerful. Attached is a .jpeg file of our logo, since they don't let .eps files be attached. Since black looks best, you might have to recreate the logo in black. The font is anone Kaffeesatz.

Every design category has flexible pricing for all budgets. Merchandise starts at HK$1,599.