Van wrap for Cat Daddy's! A quirky, novelty ice cream truck!

Food & Drink

I need a vehicle wrap designed for a 2017 Ford Transit 150 Cargo Van for a brand new quirky, fun, novelty ice cream truck! The design should be visually striking, and eye-catching, while clearly communicating that this is an ice cream truck at first glance.

I am open to creative freedom as long as the design fits within the brand colors and achieves the following goals: Key Messages: 1. Cat Daddy’s Ice Cream 2. A tagline somewhere on the that reads “Sweet Treats On The Go!” 3. www.catdaddysicecream.com (Back door only) 4. “Book us for your next event!” (Back door only) 5. Phone number: 864-664-5087 (Back door only) 6. Social media: “Following us yet? @catdaddysicecream” (with social media icons) - Social handles must be on the back but can also be included on the sides for extra visibility. Design Direction: * Funky & Fun: The design should be bold, playful, and stand out, making it immediately recognizable as an ice cream truck. * Elements of retro-inspired patterns, rainbow/ gradients, wavy lines, for a feel for a nostalgic yet modern feel. * I want illustrations of novelty ice cream (popsciles, ice cream sandwhiches etc) worked into the wrap, but they should be slightly abstract, not hyper-realistic. These illustrations should be in the brand colors and complement the truck’s overall aesthetic. * The current logo and brand colors are included below - there are two versions with hex codes, and I am open to using either, or to playing with them. Don’t feel obligated to use them. * The logo is not currently in brand colors, and I am open to slight adjustments to the logo if necessary for clarity and impact. Serving Window Placement: * The concession-style window (36”x24”) is located behind the passenger-side door and flips up and down. * The wrap can integrate the window into the design. * The menu can be placed either below or to the left of the window—open to creative execution.

Have fun and please don't hesitate to reach out with questions!

Every design category has flexible pricing for all budgets. Car, truck or van wrap starts at HK$2,699.